The Malco Design & Deliver Group eNewsletter                                   January 2010


The Benefits of Seeing a Problem Through a Fresh Pair of Eyes


Sometimes a single person working alone, or even an experienced team of people, can get stuck on a problem. It seems like no matter what they try, they are not able to get past a certain plateau. Seeking out a fresh pair of eyes in times like these, can often provide a creative spark that breaks the log jam.

Read on

_____________________________________________________________________________________

Backpackers Guide to Lightweight Project Management

The field of project management has been around for decades and the accumulated technical knowledge often feels overwhelming to newcomers.
Don't despair if you are unable to adopt an extensive set of project management best practices. There's simple way to start - a backpacker's approach to project management.
_____________________________________________________________________________________

What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services

by
Tony Ulwick, CEO, Strategyn

Although many books have been written on innovation, only a few support
the theory and concepts that form the foundation of outcome-driven thinking. What Customers Want, a best seller written by Strategyn CEO Anthony Ulwick, describes in detail the outcome-driven innovation methodology.


"In a book that challenges everything you have learned about being customer driven, internationally acclaimed innovation leader Anthony Ulwick reveals the secret weapon behind some of the most successful companies of recent years. Known as 'outcome-driven' innovation, this revolutionary approach to new product and service creation transforms innovation from a nebulous art into a rigorous science from which randomness and uncertainty are eliminated."

Read the reviews and order online
.

_____________________________________________________________________________________

Contact Us

If you’d like to know more about the Malco Design & Deliver Group, or any of these topics, please don’t hesitate to contact us.

Contact David Clark at David.Clark@MalcoD2group.com or 866-204-0148.

Go back to Malco Newsletters

Privacy Guarantee
The Malco Design & Deliver Group respects subscribers' online time and Internet privacy. We will never share e-mail addresses with third parties without your permission.

©2010 The Malco Design & Deliver Group