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 Ten Principles for Good Design
by Dieter Rams
Back in the early 1980s, Dieter Rams was becoming increasingly concerned by the state of the world around him – “an impenetrable confusion of forms, colours and noises.” Aware that he was a significant contributor to that world, he asked himself an important question: is my design good design? Read More
 Internet Marketing Tips to Help Your Product Survive the Digital Rat Race
by Marnie Ochs-Raleigh
So you’ve created the latest, greatest, gotta have it product, and now you are trying to market it. Great! And you realize just how large of a customer base the Internet can provide, with total online retail sales in the US estimated at around $400 billion. But where do you start? Who do you talk to? What tools do you use? Read More
How to Ensure Your Product Instructions are Enhancing the Customer Experience
by Robert Eddy
 In 15-plus years of working closely with product designers, engineers and quality assurance professionals in many consumer-product industries, I’ve found that a critical factor affecting manufacturers’ success rests with how they value consumer opinions.
One oft forgotten but pivotal aspect of consumers’ product experience centers on instruction manuals for assembly, use and maintenance – or, what many people have grown to dread as incomprehensible directions that, in theory, are supposed to make a product work. Read More
 Facilitating Great Design: A How-to from World Renowned Product Designer Walter Landor
Narrated and Produced by the great Product Designer himself, Walter Landor takes us back in time to witness the genius behind the design of the Old Fitzgeral Whiskey bottle. Watch these real-life Mad Men fully conceptualize, reasearch, design and prototype this idea from start to finish. From the first design meeting on the sundeck of Landor Studios on Sanfransico Bay, until the final prototype is produced, this nostalgic video gives insight to the intelligent processes, creative imaginations and extensive practices of the founders of the design industry. Watch Video Now
Contact Us
If you’d like to know more about the Malco Design & Deliver Group, or any of these topics, please don’t hesitate to contact us.
Contact David Clark at David.Clark@MalcoD2group.com or 866-204-0148
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